Brand Strategy
- 8 years healthcare and product marketing
- GSK · Haleon · J&J
- Strategy, positioning and behaviour change
My story
My work sits where strategy, storytelling, trauma-informed practice and lived experience meet.
Consultant. Author. Speaker.
I know what it takes to tell a story that does not just perform, but transforms. I also know it was not enough.
So I founded Women's Lantern, a social enterprise supporting migrant women impacted by domestic violence, and I wrote Homecoming. These works taught me that the most powerful storytelling comes from purpose, not just positioning.
Now I help organisations and individuals tell their stories with clarity, courage and humanity, and move from purpose to impact.
I help leaders, women and organisations communicate with the kind of depth that sees humans clearly and the kind of strategy that moves systems.
Ready to connect?